Burson-Marsteller is a leading global public relations and communications firm. Our strategic insights and innovative programming build and sustain strong corporate and brand reputations. We provide our clients with counsel and program development across the spectrum of public relations, brand marketing, public affairs, digital media, media relations, event management and other communications services. Our clients are global and local companies, industry associations, professional service firms, governments and other large organizations.
Burson-Marsteller entered China in 1985 at the invitation of the Xinhua News Agency, becoming one of the first global public relations firms to operate in the People's Republic of China. Today, we provide evidence-based communication and advisory services to clients from our offices in Beijing, Shanghai, Guangzhou and Chengdu.
Burson-Marsteller’s China team includes accomplished communications experts that offer a unique blend of local market knowledge, understanding and contacts and international experience. Our consultants have diverse backgrounds ranging from government service to consumer marketing to finance and technology, and all are focused on delivering measurable results to our clients.
Burson-Marsteller guides clients towards success in the rapidly evolving and growing China market. Our services include corporate communications, brand and product marketing, issues and crisis management, and government relations and public policy consulting. We provide these services to clients in major industry verticals such as energy, banking, insurance, telecommunications, technology, healthcare, automotive, chemicals, retail, property and fast moving consumer goods.
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