Daisy King is Managing Director of Burson-Marsteller’s Shanghai, Guangzhou and Chengdu offices. Daisy also serves as client leader for a number of high-profile accounts in the telecommunications, IT and consumer goods industries, with responsibility for strategy development, marketing communication and corporate positioning.

Daisy’s areas of expertise include corporate communications, marketing communications and communications training. In addition she is also one of Burson-Marsteller’s key crisis management consultants.

Prior to joining Burson-Marsteller, Daisy spent over a decade directing the public relations practices of several luxury hotels in Hong Kong and Mainland China, and also managed a local public relations firm. Daisy is a graduate of Guangzhou University in China and holds a bachelor’s degree in English as well as a master’s degree in Marketing from Southern Cross University in Australia.